Security is a very big issue in Kenya and all over the world just now and the situation is bound to get only worse in the foreseeable future. There is plenty of evidence to suggest that many Kenyans have taken to electronics and technology to help protect their property and lives. The only big draw back is the cost. And that is why this idea is sure to take off like a rocket headed for the moon.
These days there are very cheap cameras around (using the same technology as those cheap webcams people have on their PCs.). It will not be too difficult to install these tiny cameras that are supposed to be concealed for maximum effect, and then linking them to a website. Your clients will have access to monitoring their locations by signing into the website. By linking to a website the cost of CCTV comes down dramatically because they don’t need wiring and TV screens on site. It also means that your profit margin can be much higher.
To ensure that your clients still have access even when there is a power outage, advice them to purchase laptops (which can easily stay on for an hour after the power has gone) and then also invest in a small car battery and inverter to provide power for longer periods of power outage. This is important because criminals may sabotage the electricity so as to avoid detection. They have done this in many instances.
Selling System
This is the kind of idea that you can break the bank with and you should not charge too little for it. So these selling systems are NOT designed for those who will charge way too little for it.
a) Install cameras for free at the clients you have targeted. Obtain permission for this and then give them a brief demonstration your fee for the service etc then book another appointment for a week later to come and remove your camera unless they sign up.
b) Co-ordinate with police stations and get reports of burglaries and break ins in the area where you are seeking clients. Visit these locations to offer your sympathy and condolences and your offer of free CCTV for a week after which the clients will have to either pay for the service or you take away your cameras.
ALL the ideas in the amazing book; 101 Brilliant Business Ideas That Will Thrive In Kenya are based on careful research carried out with emphasis on the current trends in the Kenyan and East African market. While many of these excellent ideas will work elsewhere, adjustments may be required to take into account the different environments and situations in those other countries. ENJOY!!
Get all the ideas you will ever need in starting a business.
True Story: How A Brilliant Business Idea Was Saved From Definite Failure
A brilliant business idea is completely useless without a selling system that works. Here is a real life story that illustrates this fact in a very powerful way.
This creative publisher created a beautiful small newsletter packed with lots of interesting articles mostly about strange happenings all over the world and in his locality. At the time (late 1990s) there wasn’t much for young people to read because local newspapers were pretty boring where he lived. Those who read his newsletter were delighted with it.
But he had a major problem. He could not find enough readers to keep his brilliant business afloat. He sold his weekly newsletter at only Kshs 10/-.(US 14 cents.) For the business to be viable he would need to sell substantial volumes and yet he was selling only a few and the word of mouth would take ages to reach more people and lift his sales to any significant level.
And so he decided to print an even smaller miniature edition of his newsletter. It contained the headlines to his articles and a small summary of what the stories were all about. For other articles he just used the headline and the first few sentences of the story. He then distributed these tiny miniature versions of his magazine for free to potential readers. He just didn’t distribute them anywhere. He looked for crowded places where people were waiting for buses and started giving out his free miniaturized copies which had a small line at the bottom telling readers to get their copies of the full version from the person who had given them the free copy. The response was dramatic. Soon he hired people whom he taught his successful selling system. At the peak of this business he was generating more than Kshs 60,000 ($800) a day selling his little newsletter. A number of things later went wrong (mainly because of the carelessness and arrogance that such sudden success brought to this young inexperienced and naive entrepreneur). And then the other thing that happened was that many substandard competitors flooded the market copying his exact selling idea and most of his readers soon lost interest assuming that all his competitors were him and that he had made so much money that he stopped caring about the quality of his stories.
However before that happened, he made a bundle using this amazing selling system. I believe that it can still work fairly well with a few modifications. Can it work for your small business today?
Well, you can read an amazing true story about a business that was headed straight to bankruptcy but was turned around by a brilliant selling system in 7 short days. YES!! 7 DAYS!! Not 7 weeks. Read the story for yourself in my amazing FREE SPECIAL REPORT.
Business ideas Kenya are brilliant ideas that will work anywhere in the world.
This creative publisher created a beautiful small newsletter packed with lots of interesting articles mostly about strange happenings all over the world and in his locality. At the time (late 1990s) there wasn’t much for young people to read because local newspapers were pretty boring where he lived. Those who read his newsletter were delighted with it.
But he had a major problem. He could not find enough readers to keep his brilliant business afloat. He sold his weekly newsletter at only Kshs 10/-.(US 14 cents.) For the business to be viable he would need to sell substantial volumes and yet he was selling only a few and the word of mouth would take ages to reach more people and lift his sales to any significant level.
And so he decided to print an even smaller miniature edition of his newsletter. It contained the headlines to his articles and a small summary of what the stories were all about. For other articles he just used the headline and the first few sentences of the story. He then distributed these tiny miniature versions of his magazine for free to potential readers. He just didn’t distribute them anywhere. He looked for crowded places where people were waiting for buses and started giving out his free miniaturized copies which had a small line at the bottom telling readers to get their copies of the full version from the person who had given them the free copy. The response was dramatic. Soon he hired people whom he taught his successful selling system. At the peak of this business he was generating more than Kshs 60,000 ($800) a day selling his little newsletter. A number of things later went wrong (mainly because of the carelessness and arrogance that such sudden success brought to this young inexperienced and naive entrepreneur). And then the other thing that happened was that many substandard competitors flooded the market copying his exact selling idea and most of his readers soon lost interest assuming that all his competitors were him and that he had made so much money that he stopped caring about the quality of his stories.
However before that happened, he made a bundle using this amazing selling system. I believe that it can still work fairly well with a few modifications. Can it work for your small business today?
Well, you can read an amazing true story about a business that was headed straight to bankruptcy but was turned around by a brilliant selling system in 7 short days. YES!! 7 DAYS!! Not 7 weeks. Read the story for yourself in my amazing FREE SPECIAL REPORT.
Business ideas Kenya are brilliant ideas that will work anywhere in the world.
Why Your Brilliant Business Idea Will Fail Without A Selling System
You do all the hard work setting up a business. Maybe you manufacture the product you are going to sell and you create a manufacturing system that will ensure a steady rate of production so that you never end up with too many orders and no products to ship out. Or maybe you need to source your products from somewhere so you create a system that will ensure a steady supply of the product so that you avoid disappointing customers.
Maybe you are terrified of your employees robbing you blind and so you create an accounting system that is water-tight. And…
Wait a minute… you have missed the boat completely here.
Think about it for a minute. What is the point of spending so much time and money creating an accounting system before creating a system to bring in the cash? As important as manufacturing is, why spend so much time and money on it when you haven’t figured out how you will get people to buy the stuff?
This is a very common mistake with too many entrepreneurs. How many of my friends have garages full of products that they couldn’t sell? I am sure you know a few too.
Before you do anything. Before you even set up your business, the first thing you must do is create a selling system. A system is something that works almost on autopilot. Just like a system for producing a product, you feed the raw material into a machine and then you flip a switch.
Ideally a selling system should be able to constantly generate qualified leads and take those leads through a process or assembly line so that at the end of it as many of those prospects as possible are turned into paying customers.
That is why it is really exciting news that every single idea in my book; 101 brilliant business ideas that will thrive in Kenya has a selling system right next to it. Detailed notes that will help you create a selling system that works for the business idea. Millions of brilliant business ideas have gone wrong simply because the business owner could not find a way to sell the product or service. They did not have a selling system.
And yet a selling system is so very important that even a dead business can be brought back to life by simply introducing a selling system.
Do you doubt what I am saying?
Well, you can read this amazing true story about a business that was headed straight to bankruptcy but was turned around in 7 short days. YES!! 7 DAYS!! Not 7 weeks. Read the story for yourself in my amazing FREE SPECIAL REPORT.
A selling system is the most powerful single thing in any business, new or old.
Business ideas Kenya are brilliant ideas that will work anywhere in the world.
Maybe you are terrified of your employees robbing you blind and so you create an accounting system that is water-tight. And…
Wait a minute… you have missed the boat completely here.
Think about it for a minute. What is the point of spending so much time and money creating an accounting system before creating a system to bring in the cash? As important as manufacturing is, why spend so much time and money on it when you haven’t figured out how you will get people to buy the stuff?
This is a very common mistake with too many entrepreneurs. How many of my friends have garages full of products that they couldn’t sell? I am sure you know a few too.
Before you do anything. Before you even set up your business, the first thing you must do is create a selling system. A system is something that works almost on autopilot. Just like a system for producing a product, you feed the raw material into a machine and then you flip a switch.
Ideally a selling system should be able to constantly generate qualified leads and take those leads through a process or assembly line so that at the end of it as many of those prospects as possible are turned into paying customers.
That is why it is really exciting news that every single idea in my book; 101 brilliant business ideas that will thrive in Kenya has a selling system right next to it. Detailed notes that will help you create a selling system that works for the business idea. Millions of brilliant business ideas have gone wrong simply because the business owner could not find a way to sell the product or service. They did not have a selling system.
And yet a selling system is so very important that even a dead business can be brought back to life by simply introducing a selling system.
Do you doubt what I am saying?
Well, you can read this amazing true story about a business that was headed straight to bankruptcy but was turned around in 7 short days. YES!! 7 DAYS!! Not 7 weeks. Read the story for yourself in my amazing FREE SPECIAL REPORT.
A selling system is the most powerful single thing in any business, new or old.
Business ideas Kenya are brilliant ideas that will work anywhere in the world.
Brilliant Business Ideas: Turn useless by-products into cash
Anybody who is looking for brilliant business ideas needs to study the life of a man called Henry Ford, the founder of the Ford Motor Corporation.
Incase you don’t know who this man is, Henry Ford was the inventor of the Ford Model T – the first mass-produced automobile in the world. The man literally invented the assembly line which is used in industries all over the world today. The assembly line invention was significant because it enabled Ford to increase production and produce many more cars than before.
But what I want to focus this post on was another business he was involved in which very few people took interest in. This business genius took the wood scraps that were left over from the production of his Model T’s and turned them into charcoal briquettes (used in cooking and heating).
This “side venture” (built off of by-products) became so profitable that he built a separate charcoal plant and founded the Ford Charcoal Company, which was later renamed Kingsford.
There are obvious by-products or waste that are generated by many enterprises. To give an example, there is saw dust which is generated by sawmills. This can be put to a lot of profitable use. For instance it can manufacture particleboard and even fireplace logs.
It is said that every art of creation has a byproduct which means that whatever business you are doing or want to do is sure to generate “waste” which is actually a byproduct that you can turn into huge profits.
Henry Ford with his Model T Ford
But let me tell you another true story from right here in Kenya about a company that made huge profits from the waste it was generating.
Everybody knows about Nation newspapers. The company publishes the highest circulating daily newspaper in the region. A few years ago they had a serious problem. The price of oil, as always was on the rise and the cost of distributing their newspapers was growing alarmingly. The waste they generated was the extra space in the huge pick up vans that remained when the newspapers were packed to be delivered to various towns and destinations. There was even more “waste” when the van came back from delivering the newspapers virtually empty. What a waste.
And so they devised a way to turn the “waste” or by-product into huge sums of money. They launched a courier service to deliver letters and packages all over the country. They called the company Nation couriers. Immediately they had a huge advantage because newspapers are delivered daily and they usually have a very tight delivery schedule because daily newspapers are perishable products that must be delivered on time. Today’s newspaper cannot be sold tomorrow. It has to be sold today and preferably early in the day. And so Nation courier could promise it’s customers that the package will reach it’s destination without fail the next morning.
This brand new overnight courier service created from a “waste product” has made huge profits for the Nation media group and also makes their newspaper delivery very efficient.
Take a closer look around you.
What is being wasted?
Can you turn it into profits?
Of course you will find plenty of brilliant ideas in my book 101 BRILLIANT BUSINESS IDEAS THAT WILL THRIVE IN KENYA that will help you see huge and highly profitable opportunities surrounding you that are ready and waiting for you.
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